CRM
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Gartner: Blockchain will be nothing more than an add-on for ERP, CRM software
The distributed ledger technology has already become highly fragmented, making it difficult for companies to push ahead with real-world uses. On top of that, Gartner expects that fragmentation to collapse into no more than four...
How Salesforce’s Tableau acquisition will impact IT
The deal is good news for Salesforce.com users, less so for users of Tableau alone.
Salesforce offers blockchain lite to entice users
Salesforce is the latest company to offer customers a managed distributed ledger over which business transactions can be tracked.
Gartner: Cloud, enterprise software to drive global IT spending increase
Spending on enterprise software, particularly cloud services and applications, is expected to grow faster than any other category of IT this year, fueling an overall increase in global spending on technology.
5 CRM trends for 2018
Customer relationships are key to a healthy business. Here’s how organizations are making the shift to holistic, data-driven approaches to improving customer experience.
SAP on Azure vies with Salesforce on AWS to break data out of silos
Data silos are bad, but strategies differ on the best way to break out of them.
Why everyone is talking about everything talking
Suddenly, we’re looking at voice-first everything — including the voice-first workplace.
Prepping for Dreamforce 2018: What to do now
Dreamforce is approaching, and the way to get the most out of that week in San Fran is by planning ahead.
What is CRM? Software for managing customer data
Equal parts strategy and technology, customer relationship management (CRM) is about using data to understand your customers—and boost sales.
Martech spending in 2018: What CIOs need to know
From CRM and business intelligence to chatbots and automation, marketers have spending plans across the marketing tech stack.
New purpose-built platforms are ready to leverage the Age of Instrumentation
The information technology industry is rife with tools developed to serve a specific need.
SAP wants to woo businesses back to its CRM
Woo, not sue: That's SAP's new strategy for dealing with customers that want to access their core ERP data through a cloud-based CRM system.
10 things you need in a CRM vendor proposal (and 3 you don't)
If you're doing a CRM system conversion, expansion, or initial implementation, there are some things you need to look for — and look out for — in a vendor proposal. We'll help you sort it out.
