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Gartner: Blockchain will be nothing more than an add-on for ERP, CRM software

The distributed ledger technology has already become highly fragmented, making it difficult for companies to push ahead with real-world uses. On top of that, Gartner expects that fragmentation to collapse into no more than four...

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How Salesforce’s Tableau acquisition will impact IT

The deal is good news for Salesforce.com users, less so for users of Tableau alone.

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Salesforce offers blockchain lite to entice users

Salesforce is the latest company to offer customers a managed distributed ledger over which business transactions can be tracked.

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Gartner: Cloud, enterprise software to drive global IT spending increase

Spending on enterprise software, particularly cloud services and applications, is expected to grow faster than any other category of IT this year, fueling an overall increase in global spending on technology.

crm customer relationship management

5 CRM trends for 2018

Customer relationships are key to a healthy business. Here’s how organizations are making the shift to holistic, data-driven approaches to improving customer experience.

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SAP on Azure vies with Salesforce on AWS to break data out of silos

Data silos are bad, but strategies differ on the best way to break out of them.

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Why everyone is talking about everything talking

Suddenly, we’re looking at voice-first everything — including the voice-first workplace.

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Prepping for Dreamforce 2018: What to do now

Dreamforce is approaching, and the way to get the most out of that week in San Fran is by planning ahead.

CRM

What is CRM? Software for managing customer data

Equal parts strategy and technology, customer relationship management (CRM) is about using data to understand your customers—and boost sales.

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