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Cloud growth continues to be the name of the game for Microsoft

Microsoft's ongoing move to the cloud paid off once again over the past quarter, as strong growth from Azure and Office 365 offset declines in the PC market.


Gartner sees 2.9 percent growth in IT spending in 2017

Worldwide IT spending should rebound in 2017 with a 2.9 percent increase over 2016, after a slight decrease this year, according to Gartner projections.

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7 things marketing pros need to know about chatbots

Digital marketing experts share insight and advice on how CMOs and other marketing pros can get started with — and make the most of — chatbots.

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7 attributes of a successful CMO in the digital age

Executives discuss what it takes to lead an organization’s marketing efforts in today’s data-driven world.

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Why an IT services firm sponsors the New York City Marathon

Typically, major marathons are sponsored by financial services companies not IT services companies. Here’s a look at why TCS decided to sponsor the New York City Marathon and why it’s working.

HP rethinks its ink policy, allowing third-party ink again

Responding to customer outrage, HP will offer an optional firmware update reinstating customers' ability to use third-party ink cartridges.

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BlackBerry stops making hardware, but BlackBerry phones live on

BlackBerry will stop making hardware to focus on software, but that doesn't mean the iconic phones are done for—yet.

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How New York’s Stylin’ Seniors became a golden social media campaign

The New York City Department for the Aging (DFTA) needed a strong marketing campaign to boost its visibility within the community, and the man leading the effort knew three things on the front page sold community newspapers: babies,...

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Best practices for pitching enterprise products

The art of storytelling as a way to pitch enterprise products is an effective way to really showcase the value of the product writes columnist Rob Enderle, who experienced this firsthand at the recent IBMEdge conference.

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Were Apple's 'leaked' iPhone 7 tweets really a mistake?

The recent iPhone 7 launch presented Apple with a fresh opportunity to tackle Twitter, but the company's first iPhone-related tweets came a half-hour before it officially announced the phone.

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How to use Facebook Live for business

Video experts and social media marketers share their tips for how small businesses can attract and engage customers using Facebook’s live streaming service.

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The 10 nastiest social media marketing mishaps of 2016

There is not necessarily a right way to use social media for corporate marketing or branding, but there sure are many wrong ways. These 10 organizations provide real-world examples of how NOT to use social.

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CMOs much more likely than CIOs to lead digital transformation

Digital transformation is not just another buzzword; it's an escape plan for businesses that can't keep up with tech modernization. However, new research indicates many CIOs shy away from the challenge.

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Salesforce is betting its Einstein AI will make CRM better

If there was any doubt that AI has officially arrived in the world of enterprise software, Salesforce just put it to rest.

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Volkswagen is founding a new cybersecurity firm to prevent car hacking

As cars become more computerized, the vehicles are facing a greater risk of being hacked. That’s why Volkswagen is founding a new cyber security company devoted to protecting next generation cars.

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Why IT will be key to successful VR marketing

Savvy CIOs have an opportunity to position themselves at the intersection of marketing and virtual reality, and their IT teams should get involved early and take a vested interest in the advancement of VR.

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Need to build a customer community? This new Salesforce tool can help

Engaging customers is an ongoing challenge for companies large and small, but Salesforce has been working to make it easier. On Thursday, the CRM giant took its efforts a big step further.


Ireland to Europe: No, Apple doesn't owe us

Ireland will join Apple in appealing the European Commission’s finding that Apple owes the country more than US$14 billion in back taxes.

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