Revenues for connected car services (for driver assistance and autonomous driving applications) will likely jump from 5 percent in 2014 to 11 percent by 2020, says SNS Research.
There are roadblocks ahead, of course. Remember carjacking? Today, the fear is more about car hacking. A July Kelley Blue Book survey found that nearly 80 percent of respondents believe vehicle hacking will become a frequent problem within three years.
Because many aren’t likely to buy a new car because it's "connected," the following startups are showing traction by transforming standard vehicles into connected cars.
Editor’s note: Traction Watch is a new column focused obsessively on growth, and is a companion to the DEMO Traction conference series, which brings together high-growth startups with high-potential customers. The next DEMO Traction will take place in Boston on September 16, 2015. Growth companies can apply to present, or those similarly obsessed can register here to attend.
DEMO Traction will be in Boston on September 16, 2015. For more information and to register click here